“I knew what a hairstylist wanted and what a client wanted and was able to hone in on both things, which I think is a huge part of how the brand and the experience at Drybar was created.”
– Alli Webb
Alli Webb is the founder of the premier hair salon for blowouts—Drybar. Started in 2008, Drybar now has 150 locations, along with a line of styling tools and products. In today’s conversation, you’ll learn why branding is everything and how creating an unforgettable brand and experience is the secret to your business’ long term success. Alli takes us through her journey of having a vision and executing on it, while also sharing why she’s grown her personal brand and how it all started with Drybar.
This show is supported by:
Organifi | Go to organifi.com/simplybe or use the code SIMPLYBE at checkout for 15% off.
In this episode of The SimplyBe. Podcast:
-
The development of Alli’s personal brand
-
How you can serve others through your personal brand
-
Creating an unforgettable experience – Alli’s vision behind Drybar
-
How Drybar has managed during COVID-19
-
Alli’s top advice for preparing to scale your business
-
Creating non-negotiables for your self-care
This show is produced by Soulfire Productions
#1 IN MARKETING ON APPLE PODCASTS
The SimplyBe. Podcast is for anyone seeking to bring inspired authenticity into their business and their life. Our guests come from all career verticals and backgrounds, but they all have one thing in common… unapologetic authenticity.
Join us in unpacking the only marketing tool you will ever need: an authentic personal brand.
Follow Jessica:
IG: @jessicazweig
Visit jessicazweig.com
Be. is the permission slip to set yourself free to simply be who you were born to be.
ORDER YOUR COPY
