“Right now we are in a super interesting time that entrepreneurs are being influencers and influencers are becoming entrepreneurs.”
– Jane Ko
This week’s episode is all Austin, TX. Back from NY, Jessica sits down with the taste of Austin herself, Jane Ko, known for her Austin-based A Taste of Koko food and travel blog. Listen to what this driven entrepreneur has to say about taking the leap into full-time blogging, how to grow your audience and the explosion of Austin popularity. Plus don’t forget about our SimplyBe. Masterclass in Austin, coming up on September 20th.
After a fantastic week in New York, Jessica is back with an amazing interview this week.
When you think of Austin, what comes to mind? I bet it’s amazing food. Today’s guest is a big reason for that. Jane Ko, otherwise known as Koko, runs A Taste of Koko, an Austin-based food and travel blog. Since 2010 she’s be traveling the city in search of the best food, recipes and, of course, cocktails.
Jessica and Jane discuss her beginnings as a full time blogger, the growth of Austin and her advice for aspiring influencers looking to emulate the success of A Taste of Koko.
BTW, are you in love with the food and drinks on A Taste of Koko? Well, don’t forget about the Simply Be. Masterclass coming up in Austin in September.
In this episode of The SimplyBe. Podcast:
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[01:31] – NYC is always a good idea!
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[04:30] – Jessica calls out hustle culture
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[08:02] – Details about the SimplyBe. Masterclass in Austin, TX
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[09:42] – Diving in with Jane Ko
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[13:40] – What does the A Taste of Koko brand represent?
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[14:59] – What inspired Jane to quit her job and blog full-time?
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[21:37] – The surprising moments at the beginning of building her brand
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[26:44] – Jane’s interpretation of the word “influencer” and how it has evolved
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[31:24] – Jane’s advice for aspiring influencers
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[33:00] – Ways to create an authentic community on Instagram
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[38:18] – Tactical tips for growth and engagement
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[43:45] – Austin’s exploding popularity
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[45:49] – Thoughts on the changing market for entrepreneurs and influencers
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[48:45] – What does SimplyBe mean to Jane?
This show is produced by Soulfire Productions