“You don’t need a PhD to be a thought leader; you don’t even need a crazy amount of experience on your resume to be a thought leader. You just need the willingness to be brave enough to share your authentic thoughts, feelings, viewpoints, and stories.”
– Jessica Zweig
Today, Jessica breaks down the differences between social media influencers and thought leaders so you can identify which category you’re in, and how to leverage this in Being Your Brand. She explores the importance of content creation in elevating yourself as an expert, and unpacks different ways you can begin positioning yourself as an authority in your industry.
This show is supported by:
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Organifi | Go to organifi.com/simplybe or use the code SIMPLYBE at checkout for 15% off.
Resources:
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Recommended Book: Influencer by Brittany Hennessy
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SimplyBe. TV on YouTube: SimplyBe You
In this episode of The SimplyBe. Podcast:
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Social Media Influencer, Lifecaster, & Thought Leader compared
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How to begin positioning yourself as a thought leader in your industry
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Why you want to create content outside of social media
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Identifying what content mediums light you up
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Why you need to position yourself as the expert consistently & clearly
This show is produced by Soulfire Productions
#1 IN MARKETING ON APPLE PODCASTS
The SimplyBe. Podcast is for anyone seeking to bring inspired authenticity into their business and their life. Our guests come from all career verticals and backgrounds, but they all have one thing in common… unapologetic authenticity.
Join us in unpacking the only marketing tool you will ever need: an authentic personal brand.
Follow Jessica:
IG: @jessicazweig
Visit jessicazweig.com
Be. is the permission slip to set yourself free to simply be who you were born to be.
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