The New Way Forward
How clear brand messaging, an original video series and comprehensive LinkedIn strategy allowed this attorney to earn a leading reputation and launch her own firm.
With over 20 years of experience in family law, Michelle Lawless is an expert in alternative dispute resolution. When she came to SimplyBe. in 2019, she had been a Divorce & Family Law Partner for nearly 18 years and was known amidst her network as a leader and trusted partner to her clients.
Given all she had experienced and learned, she knew it was time to take her business to the next level.
She also knew that she needed to her increase her brand awareness if she was going to accomplish her aggressive goal of doubling her client originations in such a saturated and competitive industry.